Here at Co-Pak Packaging Corporation, we want to help you do what’s best for your business, and one of the most important parts of running any business is choosing effective retail displays. Our partners over at d3 offer a number of display options, but one of the most popular is our retail ready displays. In this article, we’ll go over a few reasons why these types of displays are so popular and effective to help you decide if they are right for you.
- Lower Operational Costs. One of the biggest reasons that retail ready displays have caught on so well is that they take significantly less labor to set up, which can cut your labor-related operational costs by as much as 25%. Instead of needing to open individual boxes and move items to the shelves one by one, you’ll be able to take a self-contained retail ready display directly from the truck to the sales floor and set it up with as little as two “touches.”
- Better Presentation. Another advantage of retail ready displays is that they provide more effective presentation for the product in question. Instead of blending into all the other products on the shelves, items in a dedicated display will stand out and attract greater attention. These displays are a great way to move sales, and our team at Co-Pak Packaging Corporation can provide packaging and design expertise to boost their effectiveness even more.
- Less Packaging Waste. A third reason to use retail ready displays is that they generate less packaging waste than traditional alternatives. In the same way that assembling prefabricated homes creates less construction waste since all the pieces are already cut to size, retail ready displays have little to no extra padding or wrapping to get thrown away.